Case Study: Global Alts Miami 2025
Case Study: iConnections Global Alts 2024
Client: iConnections
Event: Global Alts 2024
Location: Fontainebleau Miami Beach
Attendees: Over 5,000 participants, 15,000+ one-on-one meetings
Event Overview
iConnections Global Alts 2024, held at the Fontainebleau Miami Beach, is the world’s largest alternative investments conference. This multi-day event brought together industry leaders, fund managers, allocators, and service providers from around the globe. The event featured a dynamic schedule with one day dedicated to panel discussions and fireside chats, followed by two days focused on one-on-one meetings. With over 5,000 attendees and more than 15,000 individual meetings facilitated, the goal was clear: foster meaningful networking, drive deals, and share insights shaping the future of the alternative investment industry.
Goals and Objectives
Choyce Creative was tasked with delivering seamless production across three concurrent stages. Each stage needed to function independently while maintaining a consistent design and cohesive event feel. Our responsibilities included full-scope content creation, from motion graphics to digital signage, all aligned with iConnections’ branding. Additionally, we managed third-party vendors to ensure smooth technical execution. The objective was simple yet challenging: deliver a flawless experience where every session felt connected, no matter the room.
Target Audience
iConnections Global Alts 2024 attracted a high-caliber audience, including hedge funds, investors, and service providers within the alternative investment space. Thanks to iConnections’ strong industry reputation, the event naturally drew some of the most influential names in finance, creating unparalleled networking and deal-making opportunities.
Challenges
The Fontainebleau Miami Beach presented unique challenges with its irregular ballroom layouts, making it difficult to design stages that ensured optimal visibility and attendee flow. Time constraints added another layer of complexity. We had just one day to set up three fully operational stages, one day for rehearsals, and then needed to flip the event space overnight to accommodate one-on-one meeting setups. Additionally, budget limitations required us to strategically allocate resources while maintaining the event’s high production standards.
Our Approach
To tackle the venue’s irregular layouts, we adapted our stage designs creatively to fit each space while ensuring clear sightlines and a cohesive visual identity across all stages. We emphasized flexible, modular setups that could be quickly adjusted as needed.
With tight time constraints, our team operated with military precision. We established detailed schedules, prioritized tasks, and coordinated closely with vendors to maximize efficiency. Overnight transformations of the event space were executed seamlessly, thanks to meticulous pre-planning and clear communication.
Budget limitations pushed us to think creatively. We focused on cost-effective solutions, optimizing our resource allocation without compromising quality. This strategic approach allowed us to maintain a premium event experience within budget.
Unique Features and Highlights
One of the event’s standout features was its impressive speaker lineup, which included Shaquille O’Neal, Eli Manning, and Jared Kushner. Their presence attracted large crowds and brought dynamic energy to the financial discussions. The diverse session formats—ranging from keynotes and fireside chats to panel discussions—kept content engaging and fresh throughout the event. Cohesive branding across all stages and digital touchpoints reinforced the event’s identity, creating a unified experience for attendees.
Results and Impact
iConnections Global Alts 2024 was a record-breaking success. The event hosted over 1,000 allocators and 850 fund managers, including 350 managing over $1 billion in assets. More than 1,200 funds were represented, and the event facilitated an unprecedented 15,000 one-on-one meetings. Feedback from attendees and the client highlighted the exceptional content quality and seamless event execution, solidifying Choyce Creative’s role in delivering a high-impact experience.
Lessons Learned
Early pre-production and thorough planning were critical to the event’s success. Allocating more time upfront ensured smoother execution onsite. Starting key art and branding development early helped prevent bottlenecks during content creation. Most importantly, open communication and trust between the client and our team were vital. Strong collaboration fostered better problem-solving and alignment on goals, contributing to the event’s overall success.
The Importance of Collaboration
Events of this scale thrive on close collaboration. Trust and transparency between clients and creative partners are essential for success. Working together, sharing ideas, and maintaining alignment throughout the process ensured that every detail was executed flawlessly.
Key Takeaways
Clear goals guide every decision, from budgeting to production planning. Open communication with all stakeholders fosters smooth execution, while adaptability in the face of challenges drives creative problem-solving. Documenting both successes and lessons learned helps refine processes and improve future events.
Ready to Elevate Your Next Event?
At Choyce Creative, we don’t just manage events—we become part of your team, ensuring every detail is executed flawlessly. Whether you’re planning an event abroad or tackling complex logistics, we’re here to help you succeed.
Let’s create something extraordinary together.
